National Sweetest Day is observed on the third Saturday in October by people of all ages. It is a time to honor that sweet person in your life … someone who has made a difference in your existence and still cares for your happiness.
Just in time for its 100th Anniversary, National Sweetest Day encourages everyone to be generous even in the smallest ways. From its inception as Candy Day in 1916, this day reminds us that even small tokens improve the lives of those around us. While the observance started with candy and sweets given to our sweethearts and friends, the day is full of lessons in persistence, resilience, and doing small things greatly. In 1929, Sweetest Day settled into its current home, the third Saturday in October.
On National Sweetest Day, take care of all those who need extra attention. Even those who need significant care, when given the smallest token, will feel the effects. A little treat, a card, a show of support during a time of need may be the sweetest gift on this day. Yes, it is the day to honor that special someone in your life, but also take the time to honor all that have shown you caring attention.